The Titleist Pro V1 has been the No. 1 ball in golf for quite some time. Every two years, Titleist finds a way to improve it further with greater durability, control around the greens, and softer feel. This latest iteration is no different.
The new 2015 Pro V1 and Pro V1x use a softer cover technology to give softer feel and more durability while keeping all the features golfers love about the ball.
Back9Network’s Shane Bacon caught up with Michael Mahoney, Director of Golf Ball Product Management at Titleist, to break down the product lifecycle and proven success of the Pro V1 golf ball.