adidas Golf Innovations: Pure 360 Shoe ‘Most Comfortable Ever’

How many steps do you take during an average round of 18 holes? 10,000? 20,000? Wear a pedometer sometime; you’ll be amazed. You may not count penalty strokes for wayward drives, but you still got to take steps to retrieve that ball.

adidas Golf estimates that tour staff professional Dustin Johnson averages 12,000 steps over 18 holes. That makes it pretty crucial to find the right shoes with quality comfort and support.

Related Links: adidas Climawarm+ gear | adidas adizero one

With the help of noted “Sport Science” host John Brenkus, the company recently put Johnson through a series of scientific experiments to see how foot comfort affects a golfer’s performance. They tested the cushioning properties of the new adidas Golf pure 360 shoe – “the lightest, softest, most stable, and most comfortable premium golf shoe the company has ever created” – against a traditional golf shoe:

adidas says the pure 360 footwear collection uses classic styling, premium materials and advanced technologies for the ultimate in stability, flexibility and comfort.

This is the second video in the “adidas Golf Innovations” series, which will comprise of six total videos – one for each of the six key technologies adidas Golf will unveil this year. The first featured Jason Day and adidas’ Climawarm+ gear. In each video, the golfers are put through tests and experiments to simulate conditions pros and amateurs face on the course.

Among the many fascinating “Sport Science” pieces Brenkus has produced for ESPN are some on golf’s biggest stars:

Sport Science: Rory McIlroy

Sport Science: Tiger Woods

Sport Science: Big Hitters

Related Link: adidas Golf Official Outfitter for U.S. Olympic Golf Teams

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