adidas Golf: tour360 x Footwear Collection

Building upon its successful tour360 franchise, adidas Golf unveiled the new tour360 x footwear collection which aims to provide golfers a functional and eye-pleasing shoe for the course.

The line features clean and streamlined designs and the brand’s 360WRAP technology for a snug fit. The shoes all were designed to further increase stability throughout the golf swing while not sacrificing comfort. A microfiber leather upper and brand new nine-cleat “thintech” outsole work to provide that stability.

The new nine-spike outsole aims to increase the surface area contact for golfers during the swing. After all, more contact with the ground means more stability and the conditions for an improved swing. The cleats are positioned in a distinctive “x” pattern, which adds to the sole’s functionality and appearance.

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“The tour360 x is the latest in a line of unbelievably successful tour360 products,” said Masun Denison, Director of Global Footwear Product Marketing at adidas Golf. “While the new model takes design cues from 360 models of the past, we’ve advanced the line by incorporating new materials and technologies to reduce weight, add flexibility and provide increased comfort.”

Also in the new line is the tour360x Boa, which uses Boa Technology’s most advanced closure system to allow you easy adjustability for an even more precise fit — without even needing to tie the shoe! The tour360 x Boa is a landmark release for adidas Golf, serving as the first product in which the Boa Closure System has been incorporated into its footwear designs in the United States.

The tour360 x will be offered in six colors, with three available at retail starting Nov. 1 and an additional three colors available on Feb. 1, 2015 — and retail at $140. The tour360 x Boa will be offered in two colors and be available Dec. 1 for $180.


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