Late Night Online Purchase: ES12 Launch Monitor


Golfers are gear heads, equipment nerds and endless tinkerers, so when one of those late-night infomercials comes on promising instant results after having a few drinks, we listen a little more intently and have a tendency to get a little click-happy online. That’s where our Late Night Online Purchases franchise comes in, a review of a certain piece of equipment, training aid or something else that caught our eye with the help of our friends at

Tournaments, club competitions and friendly wagers are all won and lost thanks to distance control. A player’s ability to score well on the course is directly tied to their proximity to the hole and their ability to hole putts — it’s tough to do either without the other. The best way to ensure that you’re having good looks at the hole for birdie and par is to have your clubs dialed in, but how can you when a Trackman like the pros use can cost upwards of $30,000?

The Ernest Sports ES12 Launch Monitor is as close as us mere mortals can currently come to getting the best feel for our distance with each club. While the ES12 doesn’t carry all of the bells and whistles of its more expensive counterparts in the space, it does enough to help the club golfer get a better handle on how far they are hitting each club in their bag.

The ES12 uses Dopplar radar to measure the ball speed and distance of each shot, which it logs and stores on the compatible Ernest Sports app. The app is able to streamline this data to provide feedback from a range session and give you the information you need to take what you’re doing on the range and bring it to the course.

The ES12 provides information for the longest and shortest distances you hit the club as well as your average, so the next time you’re on the course and caught between yardages, you’ll have a bank of data telling you exactly which club and shot you should be hitting.

[Ernest Sports Golf Launch Monitor]


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