SwingU, the golf technology and media company, announced today that Oliver C. Morton has partnered with SwingU Academies to build and launch his branded instruction app.
Based at Archerfield Links, and the founder of The Leading Edge Golf Company in East Lothian, Scotland, Oliver’s expertise covers the entire spectrum of development having worked with junior golfers all the way up to major champions and Ryder Cup players. With a particular passion for biomechanics, junior development and practice optimization, Oliver embraces innovative coaching methods and state-of-the-art technology to help his students.
SwingU Academies develops personalized, branded instruction and training apps as well as branded email newsletters & programming for clubs, teachers and academies. It counts among its clients some of the most recognizable names in golf instruction including Mark Blackburn (Greystone Golf & CC, Birmingham, AL), Gary Gilchrist (IJGA, Orlando, FL), Jim McLean (McLean Golf School, Coral Gables, FL), Jason Baile (Jupiter Hills Club, Jupiter, FL), Tim Cooke (Sea Pines Resort, Hilton Head, SC) and Jim Hardy / Chris O’Connell (Plane Truth Golf, Dallas, TX).
By increasing engagement, loyalty and brand awareness SwingU Academies is able to drive more in-person and online lesson revenue, while also offering students a world-class virtual academy experience for each coaching client, including lesson booking, 1-on-1 communication, in-person & remote swing analysis, video-on-demand content, strokes gained and on-course performance data.
Headquartered in Hartford, Connecticut, SwingU is a sports technology and media company focused on golf game improvement. The company owns and operates the top-rated golf game-improvement app across GPS, scorecard, statistics and instruction. SwingU Clubhouse publishes an email newsletter reaching hundreds of thousands of golfers daily. SwingU Academies develops personalized, branded instruction & training apps and media for clubs, teachers and academies. For more company information, please visit www.swingu.com.