Top Under-40 Instructor Rob Watkins Launches Grooves Golf App

SwingU, the golf technology and media company, announced today that Rob Watkins & Craig Jones, Directors and Head PGA Professionals at Grooves Golf, Harrogate, United Kingdom, has launched the Grooves Golf app in partnership with SwingU Academies.

Grooves Golf was founded in 2018 and is the culmination of ideas gained between Rob and Craig from 15 years of coaching golfers of all ages and abilities. With technology from GEARS, Trackman, Foresight Sports and Swing Catalyst, an indoor center with three simulator bays, extensive club fitting facilities as well as an Academy with driving range, short-game area and short course, they have one of the best facilities in the UK. Equipped with their knowledge, experience and facilities, Rob and Craig are able to help golfers from beginners to touring professionals improve their skills and techniques.

The Grooves Golf app will provide students with an engaging, academy-like experience for subscribers, including a forum where students and Grooves Golf will share video, stories and interact on everything in golf; an on-demand library where Grooves Golf provides in-depth drills and instruction to help improve your game on the go; a student swing locker for filming & saving swings; 1-on-1 lessons, which include swing analysis, prescriptive drills and an individual training plan; and access to in-person lesson bookings with Grooves Golf.

Rob and Craig’s commitment to improving their knowledge has seen them gain many different accreditations in the golf industry. They realize that better golf is about more than just good technique and they like to take a holistic approach, looking at other elements such as tactical, physical, nutritional, mental and equipment. They take great pride in achieving results and helping every golfer that walks through their door become the best they can be, offering guaranteed improvement and satisfaction to the coaching programs they offer. 

About SwingU
Headquartered in Hartford, Connecticut, SwingU is a sports technology and media company focused on golf game improvement. The company owns and operates top-rated smartphone apps across GPS, scorecard, statistics, instruction, social & ball tracing. SwingU Clubhouse publishes an email newsletter reaching hundreds of thousands of golfers daily. Lastly, SwingU Academies develops personalized, branded instruction & training apps for clubs, teachers and academies. For more company information, please visit

Media Contact
Chris Chaney