If you want to know a good strategy to grow your business, start by adding Tiger Woods and Justin Timberlake to your roster. The two superstars, along with the Tavistock Group, are the lead partners of the Nexus Luxury Collection, and their company recently they acquired a stake in the rapidly growing Hurricane Junior Golf Tour (HJGT). According to a recent press release, “the group will assist the Hurricane Tour in its continued growth across the United States and now globally.”
“The success of junior golf is an important element in growing the game,” said Woods. “Helping boys and girls compete, and be involved in golf, will benefit the kids and help strengthen our sport.”
“From my role as Executive Producer of The Short Game I have always been a committed supporter of junior golf, and through the Hurricane Tour we can continue to help grow the game amongst the junior ranks,” said Nexus Partner Justin Timberlake.
— Golf Channel (@GolfChannel) February 17, 2017
The Hurricane Tour was started by CEO Mario Conte with the sole vision for developing junior golfers. To date, more than 30,000 boys and girls have competed in a Hurricane Tour event and over 3,500 golfers have made it to the collegiate golf ranks since the Tour started in 2007.
“Our goal from day one was to provide junior golfers between the ages of 8 and 18 an opportunity to play exceptional courses in a competitive environment. We have strived to offer great competition and superb hospitality for the players and their families,” stated Conte. “I am delighted to partner with Nexus to help expand the Hurricane Tour. Together, I know we can broaden our number of tournaments, enhance the quality of our fields and golf courses and attract an entirely new level of support. Needless to say, Nexus’s involvement takes us to the next level.”
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