HARTFORD, CONN., JANUARY 21, 2014: Back9Network, a golf lifestyle television and multiplatform media company, announced its plans to provide real-time social media coverage during the 61st PGA Merchandise Show in Orlando, beginning at today’s Demo Day and continuing through Thursday. As more than 100 top golf-equipment companies, performance-wear manufacturers and golf-accessory enterprises introduce new products, Back9 will be providing social media updates every half hour of all of the latest trends and innovations from the show floor.
“The top names in golf manufacturing with over 40,000 golf-industry professionals will be kicking off the season together at Demo Day,” said Carlos Silva, President of Back9Network. “Back9 will be right in the middle of it all, covering golf’s foremost industry leaders and providing followers with unprecedented access to the most exciting day of the year in golf business.”
In addition to in-depth social media coverage, Back9Network will have camera crews and a team of reporters, including Host and Executive Producer, Ahmad Rashad, covering all of the different manufacturers and teaching exhibits. The show will continue Wednesday-Friday, January 22-24, at the Orange County Convention Center in Orlando.
On Wednesday, Jan. 22, at the Upfront and After Party at “Howl at the Moon,” Back9Network will unveil sneak previews of new programming during an Upfront hosted by Back9 management and on-air talent. Back9’s artist-in-residence and brand ambassador, Javier Colon, and Liz Estes from Back9’s original program, “Golf Wives,” will perform live from the venue.
To stay connected with Back9Network, follow @Back9Network on Twitter and Instagram, and “like” Back9 on Facebook at https://www.facebook.com/back9network. Vendors can include the hashtag #B9N in all social media posts to invite the Back9 team to cover their booth during the week of the show.
About Back9Network: Back9Network, based in Hartford, Conn., is a lifestyle multiplatform television network and media company. Back9Network was developed as a complementary alternative to traditional media’s focus on professional golf tournament coverage. Focused on compelling storytelling, interesting personalities, features and fashions, interviews and instruction, travel, gear and much more, fans of all kinds will want to hang with the Back9Network. golf.swingbyswing.com, the online clubhouse for Back9Network, delivers a fresh perspective on the golf lifestyle and its worldwide influence. Back9Network’s leadership includes respected and outspoken executives from the golf and media industries. Back9Network recently moved into its new Corporate Headquarters and TV/Video Production Studio in Hartford, joining ESPN, NBC Sports and YES Network in Connecticut. For further information, visit golf.swingbyswing.com.
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Gina Antoniello GinaAntoniello@golf.swingbyswing.com 732-236-4659